Press Kit and Media

Everything you need to know about SwipeSwipe

About SwipeSwipe

Once upon a time in the wild world of personal financial despair and never-ending shopping temptations, a group of overspenders found a way to change their wicket spending habits and decided it was high time to sprinkle a little magic on everyone’s financial future and distrupt the industry for good. And thus, SwipeSwipe was born!

Picture this: You’re about to mindlessly hit that “Buy Now” button on Amazon for the tenth time this week, and suddenly, your screen lights up with a gentle reminder from SwipeSwipe: “Do you really need that (gold novelty pen?)” It’s like having a responsible friend with you at all times, saving you from buyer’s remorse and nudging you towards smarter choices.

SwipeSwipe isn’t just another budgeting app people will forget to use. We’ve mastered the art of popping up at the exact moment you’re about to make a questionable purchase, and empower you to make mindful choices. The more you use it, the more you become the master of your spending domain and the builder of your financial security. Small changes, big life impact – that’s the SwipeSwipe promise.

So, dear spender of the digital realm, buckle up for a ride with SwipeSwipe – your wallet will thank you, and you might just discover that the best things in life aren’t in your shopping cart but in the moments you save and savor. Happy swiping, savvy spender!

Founder

Meet Alex Sokoletsky, the brains behind SwipeSwipe. Alex is a go-to guru for all things business and tech. He’s got this knack for turning ideas into reality and has been in the game for quite some time. With a ton of experience under his belt, Alex has helped big companies and startups alike with everything from coming up with killer strategies to fine-tuning their financials and taking them public.

Why did you start SwipeSwipe?
Alex: We used to be total overspenders, like, chronic overspenders. It’s crazy to think that even though we had solid jobs and decent incomes, overspending still managed to sneak up on us and wreak havoc on our lives. But we broke free from that vicious cycle, and let me tell you, it feels absolutely amazing. And you know what’s even better? Our family life, relationships, and personal growth have all seen some serious improvements along the way.

Now, with SwipeSwipe, we are on a mission to help everyone gain financial freedom and well-being.

Brand Identity

Horizontal Logo

Stacked Logo

Mascot

Brand Colors

#FBC950
#293A61
#DEEFF2
#F5692B

Typography

Page Headers

Caudex

Sub Headers

Libre Franklin, Bold

Paragraph copy

Libre Franklin, Regular

86%

Barlow Condensed, Bold

Photography Style

Clear subject with simple background

Save instead of spending

Collage using photography and graphic elements to tell a story

Product Screenshots

SwipeSwipe Screenshot Overspent this month

Daily Spending Report shows how much you spend and how much of your daily allowence is left

SwipeSwipe Screenshot Overspent this week

Daily Spending Report shows how much you spend and how much of your daily allowence is left

Daily Spending Report shows how much you spend and how much of your daily allowence is left

Daily Spending Report shows how much you spend and how much of your daily allowence is left

Daily Spending Report shows how much you spend and how much of your daily allowence is left

Weekly spending overview

Spending allowance filters

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